Follow-Up Card

Important Note:
Please be sure to save the template to your hard drive; then open the file from within Word before making your own changes.

Successful business people employ a variety of small tactics to achieve big results. Something as simple as a follow-up note after a meeting tells the recipient you are tuned into the issues at hand. A personalized piece of mail is not only a thoughtful gesture, it is a smart way to summarize the outcome of a meeting and to put into writing details such as who is responsible for what, when.

The example shows how a sales person might follow-up after a sales call. The headline, "Great" provides a transition to the first line of the message which reads "It was great meeting with you..." There is space for a fairly lengthy message inside and space for a summary of your company, yourself, your products and services.

To create your version, fill in the inside message area at the bottom right. There is space for your company name, the name of the person you are writing to, the message, your signature and the date. On the bottom-left is the back panel of the card. Repeat your company name at the top and add a tag line that describes the benefit of using your product or service. Below it, add your name and title. Next, add details about your business - there's plenty of space for descriptive text such as your mission statement or a list of products and services. Finally, at the bottom, provide addresses and other contact information. The "Great" headline with a shadow (top-left) is a graphic image created using a paint program. You can replace it with your own lettering or a piece of appropriate artwork.

To build the visual impact of the finished piece, print your version on colored paper and send it in a white envelope or print it on white paper and send it in a colored envelope. Fold the printed sheet once vertically then once horizontally. The folded card fits a standard A2 invitation envelope (4 3/8 by 5 3/4 inches) or an A6 (4 3/4 by 6 1/2 inches).

All templates are compatible with the C5000 Series, C7000 Series and C9000 Series digital color printers from OKI^® Printing Solutions.

Template design by: Chuck Green, Logic Arts (804-266-7996, www.ideabook.com);
Headline font: Charlemagne, Adobe Systems (800-68-ADOBE, www.adobe.com)